Creating engaging, relevant, and visually compelling business presentations can sometimes feel like trying to hit a moving target. You want your slides to support your message, captivate your audience, and look professional, without hours of tedious graphic design. Fortunately, with the advent of AI tools like Gamma and the right approach to visuals, transforming your slides into impactful stories is more achievable than ever.
In this guide, I'll walk you through practical ways to leverage AI visuals for presentations and explore how Gamma's slide design capabilities can elevate your content, step by step.
Why Visuals Matter in Business Slides
Have you ever scrolled through a deck filled with dense text and uninspiring charts? It’s no surprise, visuals are the secret sauce that makes information stick. Adjusting your visuals isn’t just about aesthetics; it's about drawing attention to the key insights that matter.
Effective visuals:
- Clarify complex data
- Enhance storytelling
- Keep your audience engaged
But creating the perfect image or icon can be a pain. That’s where AI generated visuals and Gamma’s tools play a crucial role.
Step-by-Step: Using AI to Add and Customize Visuals in Gamma
1. Selecting Relevant AI Visuals for Your Presentation
Start by identifying images that support your story. Whether you’re illustrating market data or demonstrating product features, AI tools can generate realistic images tailored to your needs.
“AI visuals for presentations can provide more relevance and variety than stock photos” - Jeff Su.
You can generate visuals directly within Gamma by clicking the Generate Image feature, choosing stock photos from Unsplash, or using AI prompts to create niche-specific images.
2. Adjusting Focus Points for Better Composition
Once you have your image, fine-tune its focus to enhance visual appeal and relevance.
“Moving the focus point of the image makes it more centered and visually appealing,”
In Gamma:
- Click on the image
- Use the focus point adjustment tool
- Drag the focus to highlight the most important part of the visual
This simple tweak makes your slide more balanced and draws viewers’ eyes exactly where you want.
3. Incorporating Icons and Custom Visual Elements
Icons can supplement images or replace crowded visuals for a cleaner look. AI-generated icon sets or custom icons from Gamma’s integration options allow you to match your brand style and slide theme seamlessly.
Beyond Graphics: Using AI for Insight and Storytelling
Design is important, but the real value lies in the insights your visuals support. Jeff’s workflow combines deep research prompts with storytelling frameworks like SCQA to craft compelling narratives.
“Deep research requires very specific prompts, but I'll share the template in the description,” Jeff mentions.
Use AI to identify opportunities and risks, then transform data into structured storytelling, making your slides both informative and persuasive.
Practical Tips for Effective Gamma Slide Design
- Keep it simple: Use condense settings for text and visuals.
- Integrate relevant icons: They can replace bullet points for a cleaner look.
- Use focus points: Center your visual content to highlight key messages.
- Leverage AI images: Generate or select visuals that directly support your insights.
- Balance visuals and text: Avoid clutter; let your visuals tell part of the story.
Final Thoughts
AI visuals for presentations are a game-changer when used thoughtfully. As Jeff Su’s walkthrough shows, the key is finding the right collaboration between AI and human judgment, selecting the appropriate visuals, customizing focus points, and piecing everything together with a strong narrative.
With Gamma’s slide design capabilities and AI-generated images, creating engaging, relevant, and visually impactful presentations has never been easier.
Top Takeaways
- Use AI visuals for presentations to enhance relevance and engagement.
- Adjust focus points to improve visual appeal and clarity.
- Incorporate icons and graphics that support your narrative.
- Combine research, storytelling frameworks, and visuals for compelling slides.
- Find the right balance between automation and human judgment.
More resources?
Summary with key points
Watch on Youtube